The WHY of Executive Coaching

Why is it that some people are more successful than others? Is it because of their connections, or is that they are at the right place at the right time? Well, research shows that it is not about who they are; it really is about what they do.

Coaching was once viewed as an intervention aimed to better the performance of under performers; however, now it is seen as a support to top performers to sharpen their skills in meeting the ever growing business needs.

The goal for all Executive Coaching is on what the coachee needs to do, and do consistently, to achieve success. Please note – it is Executive Coaching that makes you successful, and not the Executive Coach. It is the process of coaching that will lead the coachee to deliver their results, in which the following 5 points of what the Coach brings in, are worth noting:

1.The Coach will help crystalize your goals, by helping reframe your otherwise vague goals, and perhaps even help you go for that extra stretch.

2.The Coach will hold you accountable, ensuring that you do not procrastinate.

3.The Coach will help set up agreed milestones and ensure an objective measurement of your progress.

4.The Coach will challenge you, motivate you, inspire you, based on what you may need at the different times in your journey, and help you get over negative or self-limiting thinking.

5.The Coach is in a great position to provide unbiased feedback, as he/she is not directly connected to your success or failure.

Executive Coaching does not attempt to change who you are, it only attempts to change what you do and how you do it.

It is therefore not surprising that Executive Coaching is now a growing practice to help successful performers to fast track their career progression. Further, more and more organizations are seeing the huge benefit this offers to organizations in their growth plans, and succession planning. The belief is a one-on-one coaching from a third party can provide a focus that other interventions cannot provide.

Post by Sanjay Dugar – C2C Director & Principal Consultant